Investing comparison
Ally Invest vs Stash
Updated
Before you compare: This compares features and fees from each company's own pages. It isn't investment advice, and investing involves risk, including loss of money.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Short answer
Ally Invest and Stash are both investing apps. Ally Invest Robo Portfolios: the Cash-Enhanced Portfolio has a 0% advisory fee (it keeps 30% as a cash buffer), and the Market-Focused Portfolio has a 0.30% annual advisory fee, while The Stash Plan costs $12 a month, or $108 billed annually. We checked both on Oct 24, 2026.
Ally Invest vs Stash at a glance
Ally Invest and Stash are both investing apps. This page puts what each company's official pages and app store listings say side by side, with the date we checked every fact. The sources differ on 6 of the 10 rows in the table below.
Management or subscription fee
Ally Invest Robo Portfolios: the Cash-Enhanced Portfolio has a 0% advisory fee (it keeps 30% as a cash buffer), and the Market-Focused Portfolio has a 0.30% annual advisory fee. The Stash Plan costs $12 a month, or $108 billed annually. Stash also charges a 0.25% annual advisory fee on Smart Portfolios with balances of $1,000 or more and on Managed Retirement Accounts. We checked both on Oct 24, 2026.
Account minimum
Ally says there's no minimum deposit to open a Self-Directed brokerage cash account. Margin accounts require $2,000, and Robo Portfolios require a $100 initial minimum deposit. Stash's pricing page says: No minimums. No hidden fees. We checked both on Oct 24, 2026.
Stock and ETF commissions
Ally Invest lists $0 commissions on eligible U.S. stocks and ETFs priced $2 and higher. Securities under $2 have a $4.95 base commission plus one cent per share. We haven't verified this for Stash yet, so check the official site for Stash before you decide. We checked Ally Invest on Oct 24, 2026.
Account types
Ally Invest lists these account types: Individual, Joint, Custodial, Traditional IRA, Roth IRA and Rollover IRA. Stash lists these account types: Brokerage, Retirement and Custodial accounts for kids. We checked both on Oct 24, 2026.
Fractional shares
Stash says you can invest in fractional shares with $5 or less, from thousands of stocks and ETFs. We haven't verified this for Ally Invest yet, so check the official site for Ally Invest before you decide. We checked Stash on Oct 24, 2026.
Automatic investing
Ally says it reviews Robo Portfolios daily and rebalances them automatically, with fee-free rebalancing. We haven't verified this for Stash yet, so check the official site for Stash before you decide. We checked Ally Invest on Oct 24, 2026.
Managed portfolios (robo)
Ally Invest Robo Portfolios, with a $100 minimum. Stash says you can let its investing team manage a diversified portfolio for you (a Smart Portfolio). We checked both on Oct 24, 2026.
Protection
Ally Invest Securities and Apex Clearing are members of SIPC (up to $500,000, including $250,000 for cash). An additional policy through London Underwriters covers securities and cash up to an aggregate of $150 million, limited to $37.5 million per customer, including cash of up to $900,000. Stash's security page says Apex Clearing Corporation is a member of SIPC, so the investments in your account are protected up to $500,000 total (including $250,000 for claims for cash). We checked both on Oct 24, 2026.
App store rating
Ally Invest has 4.7 out of 5 on the App Store from 114,169 ratings. Stash has 4.7 out of 5 on the App Store from 311,480 ratings. We checked both on Oct 24, 2026. Store ratings are a dated snapshot from each listing, not our score.
What it costs
Ally InvestAlly Invest Robo Portfolios: the Cash-Enhanced Portfolio has a 0% advisory fee (it keeps 30% as a cash buffer), and the Market-Focused Portfolio has a 0.30% annual advisory fee.
Stash$12a month
The Stash Plan costs $12 a month, or $108 billed annually.
As of · stash.com/pricing
Bars show only when every app here lists a yearly price, so these prices sit side by side without them. Prices are list prices from each app's own page, before tax and any offer. Investing fees appear as each company states them. A yearly advisory fee is a percent of your balance, not a monthly price, so it never gets a bar or a price tag.
At a glance
App Store rating
- Ally Invest
- 4.7114,169 ratings
- Stash
- 4.7311,480 ratings
Source
- Ally Invest has 4.7 out of 5 on the App Store from 114,169 ratings. App Store listing, as of Oct 24, 2026.
- Stash has 4.7 out of 5 on the App Store from 311,480 ratings. App Store listing, as of Oct 24, 2026.
Platforms
- Ally Invest
- Not verified yet
- Stash
- Not verified yet
Source
- Ally Invest: Not verified yet.
- Stash: Not verified yet.
Account minimum
- Ally Invest
- Ally says there's no minimum deposit to open a Self-Directed brokerage cash account. Margin accounts require $2,000, and Robo Portfolios require a $100 initial minimum deposit.
- Stash
- Stash's pricing page says: No minimums. No hidden fees.
Source
- Ally says there's no minimum deposit to open a Self-Directed brokerage cash account. Margin accounts require $2,000, and Robo Portfolios require a $100 initial minimum deposit. ally.com/invest/robo-automated-investing, as of Oct 24, 2026.
- Stash's pricing page says: No minimums. No hidden fees. stash.com/pricing, as of Oct 24, 2026.
Stock and ETF commissions
- Ally Invest
- Ally Invest lists $0 commissions on eligible U.S. stocks and ETFs priced $2 and higher. Securities under $2 have a $4.95 base commission plus one cent per share.
- Stash
- Not verified yet
Source
- Ally Invest lists $0 commissions on eligible U.S. stocks and ETFs priced $2 and higher. Securities under $2 have a $4.95 base commission plus one cent per share. ally.com/invest/commissions-and-fees, as of Oct 24, 2026.
- Stash: Not verified yet.
Protection
- Ally Invest
- Ally Invest Securities and Apex Clearing are members of SIPC (up to $500,000, including $250,000 for cash). An additional policy through London Underwriters covers securities and cash up to an aggregate of $150 million, limited to $37.5 million per customer, including cash of up to $900,000.
- Stash
- Stash's security page says Apex Clearing Corporation is a member of SIPC, so the investments in your account are protected up to $500,000 total (including $250,000 for claims for cash).
Source
- Ally Invest Securities and Apex Clearing are members of SIPC (up to $500,000, including $250,000 for cash). An additional policy through London Underwriters covers securities and cash up to an aggregate of $150 million, limited to $37.5 million per customer, including cash of up to $900,000. ally.com/invest/robo-automated-investing, as of Oct 24, 2026.
- Stash's security page says Apex Clearing Corporation is a member of SIPC, so the investments in your account are protected up to $500,000 total (including $250,000 for claims for cash). stash.com/security, as of Oct 24, 2026.
Features
We haven't verified a feature list for either app yet, so this grid is empty for now.
✓ means the official site lists it. ? means we haven't verified it yet, not that the app lacks it.
Screen by screen
Pick a task to see what each app shows for it. App Store and Google Play images are the apps' own marketing, so they can show sample data and staged layouts. Help center images come from the app's support articles. See every app's screens.
Other screens
Ally Invest
App Store marketing imageApp Store image 1 of 4 from the Ally Invest listing.App Store listing, as of 
App Store marketing imageApp Store image 2 of 4 from the Ally Invest listing.App Store listing, as of 
App Store marketing imageApp Store image 3 of 4 from the Ally Invest listing.App Store listing, as of 
App Store marketing imageApp Store image 4 of 4 from the Ally Invest listing.App Store listing, as of
Stash
App Store marketing imageApp Store image 1 of 4 from the Stash listing.App Store listing, as of 
App Store marketing imageApp Store image 2 of 4 from the Stash listing.App Store listing, as of 
App Store marketing imageApp Store image 3 of 4 from the Stash listing.App Store listing, as of 
App Store marketing imageApp Store image 4 of 4 from the Stash listing.App Store listing, as of
Ally Invest and Stash, side by side
Rows marked “Differs” are where the official sources say different things, and 6 rows do here.
Swipe the table sideways to see both apps.
| Field | Ally InvestInvesting appAlly Invest is Ally's investing service in the Ally app, with self-directed trading and Robo Portfolios. Ally's savings account has its own entry.Visit Ally Invest's site | StashInvesting appStash is a subscription investing app with brokerage, retirement and custodial accounts, fractional shares and managed Smart Portfolios.Visit Stash's site |
|---|---|---|
| Management or subscription feeDiffers | Ally Invest Robo Portfolios: the Cash-Enhanced Portfolio has a 0% advisory fee (it keeps 30% as a cash buffer), and the Market-Focused Portfolio has a 0.30% annual advisory fee.As of Oct 24, 2026. Source: ally.com/invest/commissions-and-fees | The Stash Plan costs $12 a month, or $108 billed annually. Stash also charges a 0.25% annual advisory fee on Smart Portfolios with balances of $1,000 or more and on Managed Retirement Accounts.As of Oct 24, 2026. Source: stash.com/pricing |
| Account minimumDiffers | Ally says there's no minimum deposit to open a Self-Directed brokerage cash account. Margin accounts require $2,000, and Robo Portfolios require a $100 initial minimum deposit.As of Oct 24, 2026. Source: ally.com/invest/robo-automated-investing | Stash's pricing page says: No minimums. No hidden fees.As of Oct 24, 2026. Source: stash.com/pricing |
| Stock and ETF commissions | Ally Invest lists $0 commissions on eligible U.S. stocks and ETFs priced $2 and higher. Securities under $2 have a $4.95 base commission plus one cent per share.As of Oct 24, 2026. Source: ally.com/invest/commissions-and-fees | Not verified yet. |
| Account typesDiffers | Ally Invest lists these account types: Individual, Joint, Custodial, Traditional IRA, Roth IRA and Rollover IRA.As of Oct 24, 2026. Source: ally.com/invest/robo-automated-investing | Stash lists these account types: Brokerage, Retirement and Custodial accounts for kids.Also named on another official page: Traditional IRA, Roth IRA.As of Oct 24, 2026. Source: stash.com/retireAs of Oct 24, 2026. Source: stash.com/pricing |
| Fractional shares | Not verified yet. | Stash says you can invest in fractional shares with $5 or less, from thousands of stocks and ETFs.As of Oct 24, 2026. Source: stash.com/pricing |
| Automatic investing | Ally says it reviews Robo Portfolios daily and rebalances them automatically, with fee-free rebalancing.As of Oct 24, 2026. Source: ally.com/invest/robo-automated-investing | Not verified yet. |
| Managed portfolios (robo)Differs | Ally Invest Robo Portfolios, with a $100 minimum.As of Oct 24, 2026. Source: ally.com/invest/robo-automated-investing | Stash says you can let its investing team manage a diversified portfolio for you (a Smart Portfolio).As of Oct 24, 2026. Source: stash.com/pricing |
| ProtectionDiffers | Ally Invest Securities and Apex Clearing are members of SIPC (up to $500,000, including $250,000 for cash). An additional policy through London Underwriters covers securities and cash up to an aggregate of $150 million, limited to $37.5 million per customer, including cash of up to $900,000.As of Oct 24, 2026. Source: ally.com/invest/robo-automated-investing | Stash's security page says Apex Clearing Corporation is a member of SIPC, so the investments in your account are protected up to $500,000 total (including $250,000 for claims for cash).As of Oct 24, 2026. Source: stash.com/security |
| Platforms | Not verified yet. | Not verified yet. |
| App store ratingDiffers | Ally Invest has 4.7 out of 5 on the App Store from 114,169 ratings.As of Oct 24, 2026. Source: App Store listing | Stash has 4.7 out of 5 on the App Store from 311,480 ratings.As of Oct 24, 2026. Source: App Store listing |
App store ratings are a dated snapshot from each store listing, not our score. “Not verified yet” means we don't have a current official source for that line. How we source and date this data. Spotted a change? Tell us if something changed.
Weighing a third option? Add up to two more apps to this table and compare up to four side by side.
Who it's for
Pick the tab that sounds like you. The questions come from app help centers, FAQ pages and user forums, and every answer comes from the app's own pages, with the date we checked it.
Just me
Budgeting on your own? These are the basics people ask about first.
Is it free?
Ally Invest
Not verified yet
“Not verified yet” means we haven't found a current official source that answers it, not that the app can't. We only say no when the app's own page does.
Which fits your Money Type?
There are four Money Types: Strategist, Spender, Saver and Scrambler. Each card matches one type to what the sources say about these two apps.
StrategistNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Save the Raise.
SpenderNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Sleep on It.
SaverNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Put It to Work.
ScramblerNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Bills First.
Not sure which one you are? Take the free Money Types quiz. It takes about two minutes.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Another option: Fifecta
If neither Ally Invest nor Stash feels right, here is one more option to look at. Fifecta gives every paycheck a plan with FUNDS, and it starts from your Money Type, so the plan matches how you already handle money.
FAQ
How much does Ally Invest charge?
Ally Invest Robo Portfolios: the Cash-Enhanced Portfolio has a 0% advisory fee (it keeps 30% as a cash buffer), and the Market-Focused Portfolio has a 0.30% annual advisory fee. We checked this on Oct 24, 2026.
How much does Stash charge?
The Stash Plan costs $12 a month, or $108 billed annually. Stash also charges a 0.25% annual advisory fee on Smart Portfolios with balances of $1,000 or more and on Managed Retirement Accounts. We checked this on Oct 24, 2026.
What is Ally Invest's app store rating?
Ally Invest has 4.7 out of 5 on the App Store from 114,169 ratings. That's a snapshot from the store listing on Oct 24, 2026, not our score.
What is Stash's app store rating?
Stash has 4.7 out of 5 on the App Store from 311,480 ratings. That's a snapshot from the store listing on Oct 24, 2026, not our score.
Similar comparisons
AcornsInvesting appStashInvesting appAcorns vs Stash
See Acorns and Stash side by side, with every fact dated.
Data side by side
BettermentInvesting app
WealthfrontInvesting appBetterment vs Wealthfront
See Betterment and Wealthfront side by side, with every fact dated.
Data side by side
Charles SchwabInvesting appVanguardInvesting appCharles Schwab vs Vanguard
See Charles Schwab and Vanguard side by side, with every fact dated.
Data side by side
E*TRADEInvesting appCharles SchwabInvesting appE*TRADE vs Charles Schwab
See E*TRADE and Charles Schwab side by side, with every fact dated.
Data side by side
FidelityInvesting appCharles SchwabInvesting appFidelity vs Charles Schwab
See Fidelity Investments and Charles Schwab side by side, with every fact dated.
Data side by side- FidelityInvesting app
RobinhoodInvesting appFidelity vs Robinhood
See Fidelity Investments and Robinhood side by side, with every fact dated.
Data side by side - FidelityInvesting appVanguardInvesting app
Fidelity vs Vanguard
See Fidelity Investments and Vanguard side by side, with every fact dated.
Data side by side 
M1Investing appRobinhoodInvesting appM1 vs Robinhood
See M1 and Robinhood side by side, with every fact dated.
Data side by side
PublicInvesting appRobinhoodInvesting appPublic vs Robinhood
See Public and Robinhood side by side, with every fact dated.
Data side by side
Keep comparing
- See Ally Invest alternatives, closest category first.
- See Stash alternatives, closest category first.
- Browse our guide to the low-cost brokerage accounts.
- Want the bigger picture? Compare more money apps.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Want a plan built on your Money Type?
Fifecta gives every paycheck a plan with FUNDS, so you know where each dollar goes.
Sources and confidence
- Last checked
- Not verified yet
- 5 of 20 facts
Ally Invest8 of 10 verified, 2 not verified yet, last checked Oct 24, 2026
- Management or subscription feeally.com/invest/commissions-and-fees, as of Oct 24, 2026
- Account minimumally.com/invest/robo-automated-investing, as of Oct 24, 2026
- Stock and ETF commissionsally.com/invest/commissions-and-fees, as of Oct 24, 2026
- Account typesally.com/invest/robo-automated-investing, as of Oct 24, 2026
- Fractional sharesNot verified yet
- Automatic investingally.com/invest/robo-automated-investing, as of Oct 24, 2026
- Managed portfolios (robo)ally.com/invest/robo-automated-investing, as of Oct 24, 2026
- Protectionally.com/invest/robo-automated-investing, as of Oct 24, 2026
- PlatformsNot verified yet
- App store ratingApp Store listing, as of Oct 24, 2026
Stash7 of 10 verified, 3 not verified yet, last checked Oct 24, 2026
- Management or subscription feestash.com/pricing, as of Oct 24, 2026
- Account minimumstash.com/pricing, as of Oct 24, 2026
- Stock and ETF commissionsNot verified yet
- Account typesstash.com/pricing, as of Oct 24, 2026
- Fractional sharesstash.com/pricing, as of Oct 24, 2026
- Automatic investingNot verified yet
- Managed portfolios (robo)stash.com/pricing, as of Oct 24, 2026
- Protectionstash.com/security, as of Oct 24, 2026
- PlatformsNot verified yet
- App store ratingApp Store listing, as of Oct 24, 2026
- Reference: sipc.org/for-investors/what-sipc-protects, checked Oct 24, 2026.
Each fact links to the official page it came from, with the date we checked it. Once a fact is older than its app's window (8 days for apps whose rates change often, 35 days for the rest), it reads “Not verified yet” until we check it again. How we source, date and index this data.
This is education, not financial advice.
