Investing comparison
Betterment vs Wealthfront
Updated
Data as of
Betterment checked Wealthfront checked
I earn commissions from some links.
Betterment
Investing app
Visit site for Betterment (opens in a new tab)


Wealthfront
Investing app
Visit site for Wealthfront (opens in a new tab)


Before you compare: This compares features and fees from each company's own pages. It isn't investment advice, and investing involves risk, including loss of money.
Short answer
- Pick Betterment if you want a managed portfolio with no minimum (Wealthfront lists $500).
- Pick Wealthfront if you want features for kids or teens.
- The biggest difference is the managed portfolio minimum: Betterment lists no minimum, and Wealthfront lists $500.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Betterment vs Wealthfront at a glance
Betterment
- Rating
- 4.8 of 5App Store, 66,359 ratings
- Platforms
- 3Web, iOS, Android
Wealthfront
- Rating
- 4.8 of 5App Store, 17,511 ratings
- Platforms
- 3Web, iOS, Android
What it costs
- Betterment
Betterment's base price for investing accounts is $5/month. It switches to 0.25% a year of your investing balance once you set up recurring monthly deposits of $200 or more or reach a $24,000 balance. Premium is 0.65% a year and needs $100,000 invested.
Source
betterment.com/pricing, checked . - Wealthfront
Wealthfront's advisory fee for The Wealthfront Portfolio is 0.25% annually.
Source
wealthfront.com/pricing, checked .
Bars show only when every app here lists a yearly price, so these prices sit side by side without them. Prices are list prices from each app's own page, before tax and any offer. Investing fees appear as each company states them. A yearly advisory fee is a percent of your balance, not a monthly price, so it never gets a bar or a price tag.
Betterment and Wealthfront, side by side
| Detail | Betterment | Wealthfront |
|---|---|---|
| Account minimumDiffers | BettermentBetterment says pricing for its investment portfolios begins at $5/month, with no minimum balance. Sourcebetterment.com/pricing, checked . | WealthfrontWealthfront says The Wealthfront Portfolio account lets you start investing for as little as $500. Sourcewealthfront.com/investing, checked . |
| Stock and ETF commissionsDiffers | BettermentBetterment says you'll pay no trading commissions on stocks and ETFs, and its management fee doesn't apply to those trades. Sourcebetterment.com/pricing, checked . | WealthfrontWealthfront's Brokerage Account lists zero commissions on stock and ETF trades. Sourcewealthfront.com/brokerage, checked . |
| Account typesDiffers | BettermentBetterment lists these account types: Taxable investing accounts, Traditional IRA, Roth IRA, SEP IRA, Solo 401(k) and HSA. Sourcebetterment.com/pricing, checked . | WealthfrontWealthfront lists these account types: Taxable Accounts (Personal, Joint, Trust), Retirement Accounts (Traditional IRA, Roth IRA, SEP) and 529 Education Savings Accounts. Sourcewealthfront.com, checked . |
| Fractional sharesDiffers | BettermentBetterment says you can invest in fractional shares with no minimums in its self-directed investing account, with no trading commissions or management fees. Sourcebetterment.com/self-directed-investing, checked . | WealthfrontWealthfront says all of the stocks on its app are available as fractional shares, and you can start investing with as little as $1. Sourcewealthfront.com/brokerage, checked . |
| Automatic investingDiffers | BettermentBetterment says it automates portfolio rebalancing, dividend reinvesting and taxes for you. Sourcebetterment.com, checked . | WealthfrontWealthfront lists automatic trades and automatic rebalancing for The Wealthfront Portfolio. Sourcewealthfront.com/pricing, checked . |
| Managed portfolios (robo)Differs | BettermentBetterment says it builds a diversified portfolio and handles all trading, rebalancing and tax management for you. Sourcebetterment.com, checked . | WealthfrontThe Wealthfront Portfolio uses expert-built portfolios managed by Wealthfront's software. Sourcewealthfront.com/pricing, checked . |
| ProtectionDiffers | BettermentBetterment Securities is a member of SIPC, which protects securities of its members up to $500K (including $250K for claims for cash). Sourcebetterment.com, checked . | WealthfrontWealthfront says that as a member of SIPC, your investments are insured up to $500K (including $250K for cash) if Wealthfront were to go under. Sourcewealthfront.com/investing, checked . |
| Platforms | BettermentBetterment lists Web, iOS and Android. Sourcebetterment.com/help/tag/mobile-app, checked . | WealthfrontWealthfront lists Web, iOS and Android. |
| App store ratingDiffers | BettermentBetterment has 4.8 out of 5 on the App Store from 66,359 ratings. SourceApp Store listing, checked . | WealthfrontWealthfront has 4.8 out of 5 on the App Store from 17,511 ratings. SourceApp Store listing, checked . |
Store ratings are a dated snapshot from each listing, not our score. A row shows only when both apps have a current official source for it. How we source and date this data. Spotted a change? Tell us if something changed.
Weighing a third option? Add up to two more apps and compare up to four side by side.
Screen by screen
Pick a task to see what each app shows for it. App Store and Google Play images are the apps' own marketing, so they can show sample data and staged layouts. Help center images come from the app's support articles. See every app's screens.
Home
Betterment

App Store marketing imageApp Store image with the headline "An easy way to invest and save" showing a home screen with net worth and accounts.App Store listing, as of 
App Store marketing imageThe home screen: Good morning, Alex with Total net worth $150,106.05 and Betterment balance $129,909.68, then Accounts for Cash Reserve $8,000.00, Automated investing $40,363.66, Self-directed investing $5,627.20 and Retirement $75,915.12 on track.App Store listing, as of
Wealthfront

App Store marketing imageApp Store image with the headline "Money works better here." showing a tilted phone with a $331,949.65 net worth, cash and investment accounts.App Store listing, as of
Accounts
Betterment

App Store marketing imageApp Store image with the headline "New customers earn 4.25% APY with our high-yield cash account" showing a Cash Reserve account.App Store listing, as of 
App Store marketing imageCash Reserve with a $17,032.38 balance, a callout with Current APY 4.25% Boosted, FDIC insurance up to $4M and total interest paid, Deposit and Transfer buttons and Recent activity.App Store listing, as of 
App Store marketing imageCurrent APY 4.25% with a Boosted tag, FDIC Insurance up to $4M and Total interest paid +$195.16.App Store listing, as of
Wealthfront

App Store marketing imageApp Store image with the headline "Earn up to 4.45% APY on your cash." showing a tilted Cash Account screen with recent activity.App Store listing, as of
Transactions
Betterment

App Store marketing imageRecent activity: a $1,000.00 pending deposit from bank checking and a $200.00 withdrawal to bank checking, each with date and time.App Store listing, as of
Wealthfront
No official screen found yet
Reports and insights
Betterment

App Store marketing imageApp Store image with the headline "Easily track your performance" showing a Performance screen.App Store listing, as of 
App Store marketing imagePerformance: balance $162,387.10, up $30,387.10 all time, a balance and invested chart from 2011 to today with time range buttons, and Accounts for Cash Reserve and Automated Investing.App Store listing, as of 
App Store marketing imageBalance $162,387.10 with a Balance and Invested line chart from $35k to $175k and All, 5Y, 3Y, 1Y, YTD, 3M and 1M buttons.App Store listing, as of
Wealthfront
No official screen found yet
Investments
Betterment

App Store marketing imageApp Store image with the headline "Buy and sell stocks and ETFs with a platform you trust" showing Self-directed investing.App Store listing, as of 
App Store marketing imageSelf-directed investing with a $30,000.00 balance, up $1,225.23 (+5.00%) all time, a chart from June 2023 to today and Holdings for Amazon $4,206.74 and Netflix $3,597.55.App Store listing, as of 
App Store marketing imageApp Store image with the headline "Build long-term wealth with automated investing" showing portfolio options.App Store listing, as of 
App Store marketing imagePortfolio options: Choose a portfolio to invest in, with Betterment Core selected and Goldman Sachs Smart Beta, Innovative Technology, Goldman Sachs Tax-Smart Bonds, Social Impact, Broad Impact and Climate Impact.App Store listing, as of 
App Store marketing imageApp Store image with the headline "Invest with our tax-saving tech that can help grow your after-tax returns year-round" showing account benefits.App Store listing, as of 
App Store marketing imageAutomated Investing account benefits: Automated rebalancing, a Tax losses harvested $1,742.55 callout, Dividends earned $383.91 and Set up a recurring deposit.App Store listing, as of 
App Store marketing imageHoldings with an Add asset link: Amazon AMZN $4,206.74 for 21.76 shares and Netflix NFLX $3,597.55 for 5 shares.App Store listing, as of 
App Store marketing imageTax losses harvested $1,742.55.App Store listing, as of
Wealthfront

App Store marketing imageApp Store image with the headline "Invest like an expert. No expertise required." showing a trade notification and four investing products.App Store listing, as of 
App Store marketing imageApp Store image with the headline "The Wealthfront Portfolio" showing a portfolio at $316,897.50 with a performance chart.App Store listing, as of 
App Store marketing imageThe top of The Wealthfront Portfolio screen: $316,897.50, up 216.90% all time, $5,233.11 harvested tax losses, a 10-year line chart and a US stocks row at $142,603.88 with 45% current and target.App Store listing, as of 
App Store marketing imageS&P 500 Direct: a short description and a holdings table with company, symbol and shares for Apple, Nvidia, Amazon, Meta Platforms, Microsoft and Alphabet.App Store listing, as of 
App Store marketing imageThe Brokerage Account search: a Find investments field, Core ETFs tiles for VTI, IVV and SPDW, and Popular stocks such as NVIDIA, Microsoft and Amazon.App Store listing, as of 
From Wealthfront's websiteA Harvested tax losses screen showing $2,346.24 all time and $26.56 today, a chart with time range buttons, fees paid of $14.56 and a realized losses and gains row.wealthfront.com, as of 
App Store marketing imageA Wealthfront notification marked Now: "We made 4 trades to automatically invest your deposit of $500."App Store listing, as of 
App Store marketing imageA rising line chart with 10Y, 5Y and 1Y markers.App Store listing, as of
Transfer and send
Betterment

App Store marketing imageA blue Deposit button and a Transfer button with a dropdown arrow.App Store listing, as of
Wealthfront

From Wealthfront's websiteA three-step list reading Keep $2,000 in Chase Checking, Then save up to $3,000 in a Cash Account, Then save all remaining cash in a Down Payment category.wealthfront.com, as of
Sharing with a partner
Betterment
No official screen found yet
Wealthfront

From Wealthfront's websiteA card showing $78,500.00 combined net worth with Taylor and Mitch buttons.wealthfront.com, as of 
From Wealthfront's websiteA list with a joint Down Payment account at $70,000.00, Taylor's External 401k at $5,000.00 and Mitch's Checking at $3,500.00, each tagged with an owner initial.wealthfront.com, as of
Getting started
Betterment
No official screen found yet
Wealthfront

From Wealthfront's websiteA Your personalized portfolio is ready! screen with Classic portfolio and Medium tax level rows, a risk level of 9 of 10 with minus and plus buttons, and an allocation bar for US and foreign stocks.wealthfront.com, as of
Who it's for
Pick the tab that sounds like you. Every answer comes from the app's own pages, and its source opens from the Source link.
Just me
Budgeting on your own? These are the basics people ask about first.
Can I export my data?
Betterment: Yes. You can export your data.
Source
In their words: “The CSV download of your 1099-B can also be useful to sort the information in different ways, or to import into other software.” betterment.com/help/tax-importing-taxact, checked .Wealthfront: Yes. You can export your data.
Source
In their words: “Yes, we support Quicken integration.” support.wealthfront.com/hc/en-us/articles/209353346-Can-I-export-my-Wealthfront-account-data-to-another-personal-finance-tool-like-Quicken, checked .Is there support from the app's makers if I need help?
Betterment: Yes. Phone.
Source
In their words: “Call us directly at (718) 400-6898 .” betterment.com/contact, checked .Wealthfront: Yes. Phone and email.
Source
In their words: “Wealthfront’s team of client service specialists are available via phone or email in the event you can’t find your answer in our Help Center” support.wealthfront.com/hc/en-us/articles/115000073963-How-does-Wealthfront-s-client-support-work, checked .
Partners
Sharing money with a partner? Here's how each app handles a second person.
Can my partner use their own login details?
Betterment: Yes. Your partner gets their own login.
Source
In their words: “Two customers with a joint account have dual ownership of the assets in the account.” betterment.com/help/tag/beneficiaries, checked .Wealthfront: Yes. Your partner gets their own login.
Source
In their words: “Joint Cash and Joint Investing Accounts can be accessed independently by both owners under their own unique login.” support.wealthfront.com/hc/en-us/articles/23903224197012-Joint-Accounts, checked .How many people can share one account?
Betterment: Up to 2 people, including you.
Source
In their words: “Two customers with a joint account have dual ownership of the assets in the account.” betterment.com/help/tag/beneficiaries, checked .Wealthfront: Up to 2 people, including you.
Source
In their words: “Wealthfront Joint Accounts are set up as joint tenants with rights of survivorship (JTWROS) between two account owners.” support.wealthfront.com/hc/en-us/articles/23903224197012-Joint-Accounts, checked .Can we keep shared and individual views?
Betterment: Yes. You can keep shared and individual views.
Source
In their words: “You’ll see any of your individual goals alongside your joint account goals when you log in.” betterment.com/help/joint-account-goal-display, checked .Wealthfront: Yes. You can keep shared and individual views.
Source
In their words: “If you have a joint account at Wealthfront, you and your co-owner can add your respective Wealthfront and linked accounts to a shared view for visibility into your combined financial picture.” support.wealthfront.com/hc/en-us/articles/32691657861140-How-can-my-partner-and-I-see-a-household-view-of-our-accounts, checked .
Family
Bringing in more of the household? Here's what each app says about families and kids. See apps with custodial accounts for kids.
Does it have accounts or features for kids or teens?
Betterment: No.
Source
In their words: “Betterment only supports accounts for individuals the ages of 18 or older.” betterment.com/help/tag/beneficiaries, checked .Wealthfront: Yes. It has accounts or features for kids or teens.
Source
In their words: “we offer an ability to open a taxable Wealthfront Portfolio for a minor!” support.wealthfront.com/hc/en-us/articles/209335586-Custodial-accounts, checked .How many people can share one account?
Betterment: Up to 2 people, including you.
Source
In their words: “Two customers with a joint account have dual ownership of the assets in the account.” betterment.com/help/tag/beneficiaries, checked .Wealthfront: Up to 2 people, including you.
Source
In their words: “Wealthfront Joint Accounts are set up as joint tenants with rights of survivorship (JTWROS) between two account owners.” support.wealthfront.com/hc/en-us/articles/23903224197012-Joint-Accounts, checked .
Freelancer
Paid on an uneven schedule or running a side hustle? Here's what each app offers. See apps with a SEP IRA or Solo 401(k).
Can I export my transactions for tax prep?
Betterment: Yes. You can export your transactions for tax prep.
Source
In their words: “With Betterment, you can automatically import your tax information into TurboTax.” betterment.com/help/tax-importing-turbotax, checked .Wealthfront: Yes. You can export your transactions for tax prep.
Source
In their words: “Your Wealthfront tax details can be imported into TurboTax in a few easy steps.” support.wealthfront.com/hc/en-us/articles/209367786-How-do-I-import-my-tax-information-into-TurboTax-or-similar-applications, checked .
Business
Running a small business? Here's what each app says about business money.
Can I export my transactions for tax prep?
Betterment: Yes. You can export your transactions for tax prep.
Source
In their words: “With Betterment, you can automatically import your tax information into TurboTax.” betterment.com/help/tax-importing-turbotax, checked .Wealthfront: Yes. You can export your transactions for tax prep.
Source
In their words: “Your Wealthfront tax details can be imported into TurboTax in a few easy steps.” support.wealthfront.com/hc/en-us/articles/209367786-How-do-I-import-my-tax-information-into-TurboTax-or-similar-applications, checked .Can I share my finances with my accountant?
Betterment: Yes. You can export your data and send the file.
Source
In their words: “The CSV download of your 1099-B can also be useful to sort the information in different ways, or to import into other software.” betterment.com/help/tax-importing-taxact, checked .Wealthfront: Yes. You can export your data and send the file.
Source
In their words: “Yes, we support Quicken integration.” support.wealthfront.com/hc/en-us/articles/209353346-Can-I-export-my-Wealthfront-account-data-to-another-personal-finance-tool-like-Quicken, checked .
A question shows only when every app here has a current official source that answers it. We only say no when the app's own page does.
Which fits your Money Type?
There are four Money Types: Strategist, Spender, Saver and Scrambler. Each card matches one type to what the sources say about these two apps.
StrategistNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Save the Raise.
SpenderNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Sleep on It.
SaverNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Put It to Work.
ScramblerNeither app's sources confirm a feature we match to this type yet, so the quiz is the better place to start.
First fix: Bills First.
Not sure which one you are? Take the free Money Types quiz. It takes about two minutes.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Another option: Fifecta
If neither Betterment nor Wealthfront feels right, here is one more option to look at. Fifecta gives every paycheck a plan with FUNDS, and it starts from your Money Type, so the plan matches how you already handle money.
FAQ
How much does Betterment charge?
Betterment's base price for investing accounts is $5/month. It switches to 0.25% a year of your investing balance once you set up recurring monthly deposits of $200 or more or reach a $24,000 balance. Premium is 0.65% a year and needs $100,000 invested. We checked this on Nov 3, 2026.
How much does Wealthfront charge?
Wealthfront's advisory fee for The Wealthfront Portfolio is 0.25% annually. We checked this on Nov 3, 2026.
What is Betterment's app store rating?
Betterment has 4.8 out of 5 on the App Store from 66,359 ratings. That's a snapshot from the store listing on Nov 3, 2026, not our score.
What is Wealthfront's app store rating?
Wealthfront has 4.8 out of 5 on the App Store from 17,511 ratings. That's a snapshot from the store listing on Nov 3, 2026, not our score.
More comparisons
Similar comparisons
Keep comparing
- See Betterment alternatives, closest category first.
- See Wealthfront alternatives, closest category first.
- Browse our guide to the low-cost brokerage accounts.
- Want the bigger picture? Compare more money apps.
Full disclosure: Taylor Price, who runs Priceless Tay, owns Fifecta, so keep that in mind as you read this comparison.
Want a plan built on your Money Type?
Fifecta gives every paycheck a plan with FUNDS, so you know where each dollar goes.
Sources and confidence
- Last checked
- Sourced facts
- 20 facts, each linked and dated
Betterment10 sourced facts, last checked Nov 3, 2026
- Management or subscription feebetterment.com/pricing, as of Nov 3, 2026
- Account minimumbetterment.com/pricing, as of Nov 3, 2026
- Stock and ETF commissionsbetterment.com/pricing, as of Nov 3, 2026
- Account typesbetterment.com/pricing, as of Nov 3, 2026
- Fractional sharesbetterment.com/self-directed-investing, as of Nov 3, 2026
- Automatic investingbetterment.com, as of Nov 3, 2026
- Managed portfolios (robo)betterment.com, as of Nov 3, 2026
- Protectionbetterment.com, as of Nov 3, 2026
- Platformsbetterment.com/help/tag/mobile-app, as of Nov 3, 2026
- App store ratingApp Store listing, as of Nov 3, 2026
Wealthfront10 sourced facts, last checked Nov 3, 2026
- Management or subscription feewealthfront.com/pricing, as of Nov 3, 2026
- Account minimumwealthfront.com/investing, as of Nov 3, 2026
- Stock and ETF commissionswealthfront.com/brokerage, as of Nov 3, 2026
- Account typeswealthfront.com, as of Nov 3, 2026
- Fractional shareswealthfront.com/brokerage, as of Nov 3, 2026
- Automatic investingwealthfront.com/pricing, as of Nov 3, 2026
- Managed portfolios (robo)wealthfront.com/pricing, as of Nov 3, 2026
- Protectionwealthfront.com/investing, as of Nov 3, 2026
- Platformssupport.wealthfront.com/hc/en-us/articles/360043848572-Open-a-Cash-Account, as of Nov 3, 2026
- App store ratingApp Store listing, as of Nov 3, 2026
- Reference: sipc.org/for-investors/what-sipc-protects, checked Oct 24, 2026.
Each fact links to the official page it came from, with the date we checked it. Once a fact is older than 30 days, it comes off the page until we check it again. How we source, date and index this data.
This is education, not financial advice.