priceless Tay

Financially thrive, not just survive

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Founder’s bio

Hi, I’m Taylor Price,

the self-help, finance-focused girl who ignited the Gen Z financial literacy movement on TikTok in 2019.

After undergoing life-changing surgeries when I was 14 (shout out to my scoliosis gang), I’ve been obsessed with thriving, not just “surviving”.

Now a decade later, I’m sharing my dream and building a team on the belief that you can thrive too.